| 000 | 00424 a2200169 4500 | ||
|---|---|---|---|
| 020 | _a9780470288597 | ||
| 041 | _aEn | ||
| 082 |
_a658.8 _bTRO |
||
| 100 | _aTrout , Jack | ||
| 245 |
_aIn search of the obvious _bThe antidote for today's marketing mess |
||
| 260 |
_c2008 _aNew Jersey _bJohn Wiley _g2008 |
||
| 300 |
_c22 cm. _a208 p. |
||
| 650 | _aMarketing | ||
| 650 | _aAdvertising | ||
| 650 | _aManagement | ||
| 942 | _cSR | ||
| 999 |
_c43396 _d44943 |
||