000 00493 a2200181 4500
020 _a9780073529806
041 _aEn
082 _a658.8
_bPER
100 _aPerreault , William D.
245 _aBasic marketing
_bA marketing strategy planning approach
260 _c2008
_aNew York
_bMcGraw-Hill
_g2008
300 _c26 cm.
_a790 p.
650 _aMarketing Distribution - Management
650 _aManagement
700 _aCannon , Joseph P.
700 _aMcCarthy , Jerome E.
942 _cSR
999 _c44603
_d46150