000 00501nam a22001937a 4500
999 _c50266
_d51813
003 ISURa
008 171127b xxu||||| |||| 00| 0 eng d
020 _a0256065195
041 _aEnglish
082 _a659.1
_bBOV
100 _aBovee , Courtland L.
_954402
245 _aContemporary advertising
250 _a3rd Edition
260 _aIlliiois
_bHomewood
_c1989
300 _a[xxv] , 710 p.
_c27 cm.
650 _aADVERTISING
_911104
700 _aArens , William F.
_954403
942 _2ddc
_cLN