000 | 00811nam a22002297a 4500 | ||
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003 | ISURa | ||
005 | 20250218115841.0 | ||
008 | 250218b |||||||| |||| 00| 0 eng d | ||
041 | _aEnglish | ||
082 |
_a658 _bSER |
||
100 |
_aDe Seram , E.M.S.D. _985804 |
||
245 |
_aImpact of brand experiences on purchase intention under the mediation effect of brand preference _b: with special reference to mobile telecommunication service providing brands in Colombo district |
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260 |
_aMihintale _bRajarata University of Sri Lanka _c2023 _g2023 |
||
300 |
_a249 p. _c32 cm. |
||
650 |
_aBrand Experiences _985805 |
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650 |
_aPurchase Intention _985806 |
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650 |
_aMediation Effect _985807 |
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650 |
_aMobile _985808 |
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650 |
_aTelecommunication _919297 |
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650 |
_aColombo _985809 |
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942 |
_2ddc _cPR |
||
999 |
_c54442 _d55989 |