Marketing challenges
Lovelock , Christopher H.
Marketing challenges cases and exercises - 03rd ed. - New York McGraw-Hill 1985 - xxxix,628 p. Illustration 24 cm. - mcgraw-Hill series in marketin .
0079115772
MARKETING CASE STUDIES
MARKETING PROBLEMS
MANAGEMENT
MARKETING
658.8 / LOV
Marketing challenges cases and exercises - 03rd ed. - New York McGraw-Hill 1985 - xxxix,628 p. Illustration 24 cm. - mcgraw-Hill series in marketin .
0079115772
MARKETING CASE STUDIES
MARKETING PROBLEMS
MANAGEMENT
MARKETING
658.8 / LOV