Services marketing
Zeithaml , Valarie A.
Services marketing integrating customer focus across the firm - 03rd ed. - New Delhi Tata McGraw-Hill 1996 - xx,668 p. 26 cm.
0070530424
CUSTOMER SERVICES
MANAGEMENT
MARKETING
658.8 / ZEI
Services marketing integrating customer focus across the firm - 03rd ed. - New Delhi Tata McGraw-Hill 1996 - xx,668 p. 26 cm.
0070530424
CUSTOMER SERVICES
MANAGEMENT
MARKETING
658.8 / ZEI