Services marketing (Record no. 30923)

MARC details
000 -LEADER
fixed length control field 00544 a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070530424
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ZEI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml , Valarie A.
245 ## - TITLE STATEMENT
Title Services marketing
Remainder of title integrating customer focus across the firm
250 ## - EDITION STATEMENT
Edition statement 03rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1996
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw-Hill
Date of manufacture 2007
300 ## - PHYSICAL DESCRIPTION
Other physical details
Dimensions 26 cm.
Extent xx,668 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CUSTOMER SERVICES
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitner , Mary Jo
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier www.tatamcgrawhill.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 08/05/2008 7 658.8ZEI 79132 07/01/2019 04/10/2018 973.70 24/06/2015 Sheduled Reference