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Branding

Randall , Geoffrey

Branding a practical guide to planning your strategy - 2nd ed. - New Delhi Kogan Page 2004 - vii,184 p. 24 cm.

ISBN: 8175542004

Subjects--Topical Terms:
BRAND - SALES PROMOTION - MARKETING
MANAGEMENT

Dewey Class. No.: 658.827 / RAN

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